LinkedIn Post Photo Size: The Complete Guide to LinkedIn Photo Dimensions, Resolution, Aspect Ratios, and Visual Content Best Practices

By blogjoker Last updated Sep 4, 2026

Use 1080 x 1080 pixels for a square LinkedIn post photo. It is the safest size for the feed. It looks clean on desktop. It also works well on mobile, where most people scroll like they are late for a meeting.

TLDR: For LinkedIn image posts, use 1080 x 1080 px for square images, 1080 x 1350 px for tall images, and 1200 x 627 px for link preview images. Keep text away from the edges, because LinkedIn loves a surprise crop. For example, a consultant posting weekly tips could use a 1080 x 1350 px image and fit about 30% more vertical space in the mobile feed than a square post.

LinkedIn Post Photo Size Cheat Sheet

Table of Contents

Let’s make this easy. LinkedIn has many image spaces. Some are for posts. Some are for profiles. Some are for pages. Each one has its own size. Because of course it does.

Square image post: 1080 x 1080 px
Portrait image post: 1080 x 1350 px
Horizontal image post: 1200 x 627 px or 1920 x 1080 px
Link preview image: 1200 x 627 px
Profile photo: 400 x 400 px
Personal cover photo: 1584 x 396 px
Company logo: 300 x 300 px
Company cover image: 1128 x 191 px
Event cover image: 1776 x 444 px
Article cover image: 1280 x 720 px

If you remember only one thing, remember this: 1080 x 1080 px is your everyday best friend.

Best LinkedIn Image Size for Regular Posts

For a normal image post, use 1080 x 1080 px. It is simple. It is balanced. It works across devices.

A square post gives you enough space for a strong headline, a face, a chart, or a product shot. It does not feel too tall. It does not get swallowed in the feed.

Want more attention on mobile? Use 1080 x 1350 px. This portrait size takes up more screen space. More space means more time for the viewer to notice your post. Tiny win. Big difference.

Honestly, it feels like LinkedIn crops a nice image just to test your patience. So always preview your post before publishing.

LinkedIn Aspect Ratios, Explained Like a Human

An aspect ratio is just the shape of your image. Not the file size. Not the quality. Just the shape.

1:1 means square. Example: 1080 x 1080 px.
4:5 means tall portrait. Example: 1080 x 1350 px.
1.91:1 means wide. Example: 1200 x 627 px.
16:9 means video style wide. Example: 1920 x 1080 px.

For LinkedIn posts, 1:1 and 4:5 are usually the most useful. They are easy to read. They work well on phones. They also leave room for a bold message.

LinkedIn Image Resolution: What Looks Sharp?

Use high-resolution images. But do not go wild. LinkedIn may compress your image. That means it shrinks the file and may soften the details.

A good rule is this:

Use at least 1080 px wide for most post images.
Use PNG for graphics with text, icons, or charts.
Use JPG for photos or realistic images.
Keep file size under 5 MB when possible.

If your image has small text, make it bigger. Then make it bigger again. People are scrolling on phones. Nobody wants to pinch zoom your “thought leadership” chart. Painful.

Best Size for LinkedIn Link Preview Images

When you share a link, LinkedIn usually pulls an image from the article or page. The best size is 1200 x 627 px.

This size uses a wide ratio. It is common for blog posts, news articles, and website previews. If the image is too small, LinkedIn may show a blurry preview. If the shape is odd, LinkedIn may crop it in a strange way.

Place the main subject in the center. Keep titles short. Avoid putting logos in the far corners. That is where crops like to attack.

Profile Photo Size

Your LinkedIn profile photo should be 400 x 400 px. It displays as a circle, so do not place your face too close to the edge.

Use a clear headshot. Face the camera. Smile if that fits your style. Skip busy backgrounds. A clean wall, soft light, and a sharp photo will beat a fancy blurry shot every time.

Here is a simple rule: your face should fill about 60% of the frame. Not tiny. Not giant. Just human.

LinkedIn Cover Photo Size

Your personal LinkedIn cover photo should be 1584 x 396 px. This is the big banner behind your profile photo.

It is a narrow space. So keep it simple. Add a short value statement, your niche, or a clean visual. Do not stuff it with every award, logo, slogan, and childhood dream.

Also, your profile photo covers part of the banner. Usually on the left side. Keep key text toward the center or right side.

Company Page Image Sizes

If you manage a LinkedIn company page, use these image sizes:

Company logo: 300 x 300 px
Company cover image: 1128 x 191 px
Company post image: 1080 x 1080 px or 1200 x 627 px

The logo should be easy to read even when small. This is where many brands mess up. A detailed logo may look nice on a website. On LinkedIn, it can turn into a tiny mystery blob.

Use a simple logo mark if you have one. Use strong contrast. Test it at small size before uploading.

Carousel and Document Post Sizes

LinkedIn document posts are often used as carousels. You upload a PDF, and people swipe through the pages.

Use these sizes:

Square carousel: 1080 x 1080 px
Portrait carousel: 1080 x 1350 px
Wide carousel: 1920 x 1080 px

Portrait carousels are great for mobile. They give each slide more room. This helps with checklists, mini lessons, and case studies.

Keep each slide clean. Use one idea per slide. Big headline. Short text. Strong spacing. Give the reader a reason to swipe.

Visual Content Best Practices for LinkedIn

Good LinkedIn images do not need to be fancy. They need to be clear. That is the whole game.

Use large text. Aim for 40 px or larger in your design file.
Use contrast. Dark text on light backgrounds works well.
Keep margins. Leave at least 80 px of safe space near edges.
Show faces. People notice people.
Use one message. Do not cram five ideas into one image.
Match your post text. The image and caption should feel connected.
Test on mobile. If it fails there, fix it.

It drives me a little mad when a beautiful graphic becomes unreadable after upload. The fix is boring, but it works. Bigger text. Fewer words. More space.

Common LinkedIn Photo Mistakes

Most LinkedIn image problems come from small details. But small details can hurt clicks.

Using tiny text: If it is hard to read, people skip it.
Forgetting mobile: Desktop previews can fool you.
Placing text at the edge: Cropping may cut it off.
Uploading low-quality images: Blurry visuals feel cheap.
Using too many colors: Calm designs often perform better.
Adding too much detail: A post image is not a brochure.

Quick Posting Checklist

Before you post, run through this quick list:

Is the image the right size?
Is the text easy to read on a phone?
Is the main subject centered?
Are the edges clear of vital text?
Does the image support the caption?
Is the file sharp but not huge?

If all six answers are yes, post it. No drama needed.

The Simple Rule to Remember

For most LinkedIn posts, use 1080 x 1080 px. For more mobile space, use 1080 x 1350 px. For links, use 1200 x 627 px.

That covers most needs. Add clear text, strong contrast, and safe margins. Your image will look better. Your post will feel more polished. And you will spend less time fighting weird crops at 9:47 p.m.